Tuesday, December 6, 2011

Tips for Placing Your Deal for Fast Sale

           If you’ve been consistently working with your local newspaper’s classified section to sell properties, you’re stuck in a time warp.  One that will cost you in the long run. 
More and more people today are searching online for anything and everything.  The Internet has become the current marketplace.  Other investors are browsing online looking for properties to buy, and property owners are using the Internet as they look to sell. 
There are a number of advantages to advertising online, not the least of which is a much broader audience.  If your real estate investing business has always been local, the Internet will help to expand your horizons.  Why not do business around the country?  Advertising online can accomplish that.
Another advantage is that online advertising is extremely flexible.  Unlike a newspaper ad, you can change, edit, and adjust your online ads at any time and as often as you’d like.
Many online sites offer FREE spots to run ads.  If you know how expensive newspaper classifieds can be, you’ll know what a big advantage this is. 
Check out these websites for free ad placement:
Leave your ad up and running even after the property has sold.  This allows you to continue to build a list of interested buyers!  When they respond, send them a message saying that property has already been sold, but that you will keep their information and contact them when another becomes available. 
As you build your real estate investing business, look for every possible way to work smarter not harder.  Free online ads will help you to do that.

Friday, December 2, 2011

The Best Real Estate Investing Strategy to Use in a Down Market!

             Many individuals involved in real estate and real estate investing are somewhat confused and bewildered because of all the bad news about today’s real estate market.  But think about it.  Aren’t there still people out there who need to sell a house? And aren’t there still people out there who need a place to live – who are ready to buy a house? 
If that’s true, then the best position to be in during a down market is where you can “connect the dots.”  In other words, you want to be the person who connects the buyers with the sellers and the sellers with the buyers!  And you make a profit in the process.  It’s called wholesaling.
Wholesaling is when you take control of a piece of real estate (in our discussion, we are referring to houses) with a set price and set terms.  This is what makes it valuable to another investor.  You are no doubt familiar with the types of RE investors:  those who are in the Buy and Hold business; those who are in the Rehab and Retail business; and those who are in the Rent to Own business.  Still others may be in the Wholesale business just like you are.
In order to make the deal attractive to all participants you will be purchasing a distressed property below market value and then make a profit by reselling it for a higher price to an investor as described above. 
What does the seller have to gain?  In nearly every case, it’s peace of mind.  You are helping them out of their distressed situation.  Behind in payments, can’t afford the needed repairs, moving and need a quick sale.  Additionally, we’ve found that often out-of-town owners are looking to get out from under a property that has ceased to be an asset for them. 
To find your sellers, the simple “We Buy Houses” ads work best. 
You locate buyers with ads such as:  
·      Thousands Below Market Value
·      Investor Special
·      Great Rehabbing Deal
As the responses begin to come in, this is how you build your buyers list.  Never throw away any contact information.  You never know when you might need it in the future.
The thing that sets wholesaling apart is the speed with which the transactions take place.  On any given deal, you may make a little, or you may make a lot; but it can happen at the speed of light. 
So why stand around wringing your hands?  A down market only means many others have been frightened off the playing field.  That gives you more room to make deals.